Some(thing) Is Reading Your Blogs


Blogs are a valuable tool for sharing information with people, but even if you’re not getting a lot of reader traffic, they are still a very important asset for your website.

In a world where people are fighting for ranking high in search engine results, regularly writing and posting blogs is a great way to infuse your site with things that the search engines are looking for when determining which sites to source when someone searches those terms. By creating fresh content and making sure to include keywords, you are equipping your website for visibility.

At Alive Media, our team is well versed in long-lasting strategies of search engine optimization (SEO). We don’t “trick” the search engines to get temporary results, instead we keep updated on all the best practices of SEO to ensure the customer can be connected to our client.\

For more information on all of our SEO services, please contact us!

What is SEO and Why Does My Site Need It?

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You already have an outstanding website with strong visuals and a clear message to current and new customers…

What’s next? How do they find you in the massive online world? Point the way with Search Engine Optimization (SEO). Making sure the content on your website is optimized for search engines is important because online tools such as Google, Bing, etc., are the most powerful sources of web traffic.

Are you listed prominently in search engines (especially in Google) or are you are missing out on potential traffic that would bring your business sales and leads? The team at Alive Media will boost your SEO listing and search engine visibility by using our knowledge of SEO best practices.

Remember:

  • Most online searches begin in search engines
  • 65-85% of any site’s traffic comes from search engines
  • Approximately one half of online sales are due to visitors referred from their online searches
  • Ranking high in web search is considered a standard for industry leaders

Excellent SEO strategy requires knowledge and can be time consuming to implement. Trust in our expertise to boost your business!

Click here to receive a FREE, easy-to-understand, comprehensive overview of your Online Marketing performance in minutes; including Search Rankings, Local Listings, Reviews, On-Site SEO & Social Media.

How To Measure Your Website Traffic

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You have launched your website, and now you are ready to see who is visiting, what pages they are spending the most time on, what the most popular content on your site is and how did they find you in the first place??  This is a question I often get asked by our clients in one form or another: How can I see who is visiting my website?

In the video below, I’m going to give you two methods to use to measure your website traffic.  One of the ways is the “technical” way, the other is one that is not quite as technical, but is HUGE in the information it can provide about your website, your visitors and ultimately about your marketing efforts.

Measuring website traffic doesn’t have to be overly technical and confusing.  Something as simple a beginning to track where most of your website traffic sources are coming from (ie: Google Search, Facebook, Radio Ad, Billboard, etc.) with a spreadsheet will begin to give you a birds eye view of what is working well for your business and what needs some work.

I really appreciate your time!  If there is something we can do to serve you and your business, give us a call or contact us online.

Much success to you!
Alan Jones


Welcome! If this is your first time reading our blog, thank you for stopping by! We share videos and blog articles about topics relating to website design, online marketing, social media, business strategies and more. We would truly be grateful if you’d share our work with your network to help others succeed in marketing their business.In order to serve business owners, we put together a FREE guide entitled 10 Critical Questions To Ask Before Hiring A Web Designer. By asking the right questions BEFORE getting your next website project started, it will make all the difference in assuring it is a success! Click Here To Download

If You Build It They Will Come

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Does this scenario sound familiar to you?

You have spent months and many long hours working to develop your new website.  Whether you have designed it yourself or worked with a design/marketing firm, you have invested time, energy, money and creativity into that project.  Launch day comes and your website is now live and ready for the online crowds and new business to come your way!……except it just doesn’t.  The traffic just isn’t coming in like you had hoped, and your website isn’t very visible in search engines.

If that sounds familiar, it’s okay.  You’re not alone.

In today’s video I address a common misconception when it comes to your website, online traffic and visibility.

At the end of the video, I’ll give you two simple, beginner steps that you can start on today to begin to get the word out about your new (or existing) website.

The important thing is this: Have a marketing plan on how to begin to drive traffic toward your website.

I’ll be sharing some in depths tips and ideas on how to really increase your visibility online in future videos, too.

Thanks for reading this today and for your time.

Much success to you!
Alan Jones

 


Welcome! If this is your first time reading our blog, thank you for stopping by! We share videos and blog articles about topics relating to website design, online marketing, social media, business strategies and more. We would truly be grateful if you’d share our work with your network to help others succeed in marketing their business.In order to serve business owners, we put together a FREE guide entitled 10 Critical Questions To Ask Before Hiring A Web Designer. By asking the right questions BEFORE getting your next website project started, it will make all the difference in assuring it is a success! Click Here To Download

Social Media Marketing: Best Business Practices

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social media marketing augustaAlive Media’s own Alan Jones (owner/creative director) had the pleasure of speaking to fellow business owners recently at a seminar hosted by the North Augusta, SC Chamber and local SCORE organization. We welcomed the opportunity to share particular trends in Social Media, which platform is best for certain types of businesses, tips when using Facebook for advertising and some practical tools & methods to increase effectiveness.

Here are some of the basic thoughts on social media that we shared during our time:

1. One of the most effective tools we find in utilizing Social Media for your business is to begin with a marketing plan and calendar. This plan will ensure that consistent and relevant information is being posted on a regular basis and puts you top of mind to consumers. Creating a calendar for your plan keeps you on task for when and what times of day to post.

2. With all of the many Social Media platforms to work with, we strongly suggest that you begin with one at a time and master each one before moving to another. In other words, don’t get overwhelmed feeling like you have to know EVERYTHING about Social Media to be effective.  Find which one carries most of your ideal customers and begin engaging with them there. Answer questions, post relevant articles and just create the relationships that will build trust and credibility in their minds.

3. Integrate visual Social Media into your marketing efforts. One of the largest trends today includes photos and video. Platforms such as Instagram, YouTube, Pinterest and Vine are exploding in the Social Media world and one of the best ways to advertise your products and or services is to Show them what you can do.

If you need assistance with designing a marketing plan and marketing calendar or guidance on which Social Media platform to begin with, feel free to contact us for a consultation.  We partner with businesses on helping them implement social media and even handle their social media marketing for them.

social media marketing augusta seminar


Welcome! If this is your first time reading our blog, thank you for stopping by! We share videos and blog articles about topics relating to website design, online marketing, social media, business strategies and more. We would truly be grateful if you’d share our work with your network to help others succeed in marketing their business.In order to serve business owners, we put together a FREE guide entitled 10 Critical Questions To Ask Before Hiring A Web Designer. By asking the right questions BEFORE getting your next website project started, it will make all the difference in assuring it is a success! Click Here To Download

Google says Mobile Responsiveness A Must for Websites!

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need a new website aiken scApril 21 marks the beginning of a new change in how Google ranks your website. As of that date, mobile-friendliness will be a ranking signal.
What this means is, in order to obtain a decent ranking in a Google search; your website must have an updated, mobile-friendly design. This will ensure that your site looks good on both desktop and mobile browsers.

Click Here to find out if your website is currently set up as mobile-friendly.
If it isn’t, there are several steps you can take to change it.

First, you need to find out if your website uses a Content Management System or not. An example of a Content Management System would be WordPress, or Joomla.The second step is to back-up your current website. After that is complete, you will want to update your website to the latest version. In some cases this will include security upgrades and make your site mobile-friendly.

Of course, if you are either unsure or unable to take these steps, our experienced team of programmers is happy to help so just Contact Us for a Free Quote!


Welcome! If this is your first time reading our blog, thank you for stopping by! We share videos and blog articles about topics relating to website design, online marketing, social media, business strategies and more. We would truly be grateful if you’d share our work with your network to help others succeed in marketing their business.In order to serve business owners, we put together a FREE guide entitled 10 Critical Questions To Ask Before Hiring A Web Designer. By asking the right questions BEFORE getting your next website project started, it will make all the difference in assuring it is a success! Click Here To Download

Is Search Engine Optimization foreign to you?

what is seo
“WHO” implements and maintains our SEO?
“WHAT” is SEO?
“WHERE” do you start?
“WHEN” do you set up your SEO?
“WHY” is SEO important?
“HOW” does SEO work?

 

WHO: Alive Media offers several different SEO packages to meet the needs of your growing business, no matter how small or big your business is! Just email us at info@alivemediaonline.com for more questions.

WHAT: SEO communicates to the search engines your intentions so they recommend your website for relevant searches. Search engines want to do their jobs as best as possible by referring users to websites and content that is the most relevant to what the user is looking for. It is a process of organizing and sorting titles, headings, content, keywords, links and tags in best possible way for Bing, Google and Yahoo to find your pages.

WHERE: Keyword strategy is important to implement on your website, but it should also extend to other off-site platforms such as Facebook, Twitter, LinkedIn, Pinterest, etc. Being consistent with keyword phrases within these platforms will only help your branding efforts.

WHEN: A great time to implement your SEO is when you’re considering a site redesign, or planning to launch a new site.

WHY: SEO will help you position your website to be found when people are searching for particular topics. It is not enough these days just to have a website. The search engines add in the values of popularity and links to determine page ranking.

HOW: So how is relevancy determined in SEO?

  • Content: The title of the site, the text on the page, and descriptions that are given should all have real value, substance and be useful to the keywords given.
  • Performance: How fast is your site and does it work properly? Some key performance measures for SEO is a mix of branded keywords, how well pages on your site drive search engine traffic, visitors per keyword, and having unique pages on your site because the more content you have the more useful your site is to the consumer.
  • Authority: Making sure your site have good enough content to build relationships. This indicates to the search engines that your content is a trusted source of information.
  • User Experience: How does the site look? Is it easy to navigate around? Does it look safe?
Let us break this down and explain how Alive Media can best assist you with your business and SEO needs! Call us today if you have any questions so we can help you in this area! 

Welcome! If this is your first time reading our blog, thank you for stopping by! We share videos and blog articles about topics relating to website design, online marketing, social media, business strategies and more. We would truly be grateful if you’d share our work with your network to help others succeed in marketing their business.In order to serve business owners, we put together a FREE guide entitled 10 Critical Questions To Ask Before Hiring A Web Designer. By asking the right questions BEFORE getting your next website project started, it will make all the difference in assuring it is a success! Click Here To Download

New Site Launch – Evans Fitness Club

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Evans Fitness Club – Website and Ipad Kiosks

EFC

A modern fitness club with state of the art equipment deserves to have an equally impressive website and that’s exactly what Evans Fitness Club has. With a website, Evans Fitness Club can showcase its 50,000 square foot facility on the web together with its high tech exercise equipment which are difficult to find in other facilities within the area.

The website contains all information regarding the fitness facility complete with contact numbers and emails, hours of operation and the management that keeps the place running. Various fitness programs can also be accessed through the site like yoga, Pilates, bootcamps and group exercises with their corresponding schedules. For interested parties, they can ask assistance through the site from members of the customer service team or the sales team. Contact information is available on the website.

iPad kiosks are the latest additions to the facility that could very well facilitate training and efficiency at Evans Fitness Club. Through these iPad kiosks, members can view their schedules as well as the programs the club offers. Training will be smooth-sailing and a lot more manageable with their help. EFC1

With an updated training facility, effective training programs, helpful and accommodating coaches  plus a website from our web design team, Evans Fitness Club easily becomes the benchmark all other fitness centers tries to measure up to.

 


Welcome! If this is your first time reading our blog, thank you for stopping by! We share videos and blog articles about topics relating to website design, online marketing, social media, business strategies and more. We would truly be grateful if you’d share our work with your network to help others succeed in marketing their business.In order to serve business owners, we put together a FREE guide entitled 10 Critical Questions To Ask Before Hiring A Web Designer. By asking the right questions BEFORE getting your next website project started, it will make all the difference in assuring it is a success! Click Here To Download

Web Design Myths

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Here are a couple of web design myths to think about:

Field of DreamsMyth #1: “Field of Dreams” Myth (“If you build it, they will come”)If you’ve seen the Kevin Costner film then you remember how we hears this phrase whispered several times. He listens, builds a baseball field in a middle of a farm and presto, famous baseball players show up.

A lot people carry this misconception about having a website, blog, etc: If it is online (built) then web traffic will just happen and my website will be on the first page of search engine listings. That’s just not the case. Simply put, you must promote your site if you hope to have “hits” on it.

While there are several solutions to increasing traffic and visibility, here are a few tips:

  • The right code (Search Engine Optimization) – make sure your website has the correct “tags” and code that search engines crawl to index your site.
  • Advertise – Every business card, email, letterhead and piece of advertisement, whether paper or electronic, should have your web address on it.
  • Search engine submission – make sure that your site is submitted to search engines. Start with google.com (it’s free!).
  • Social media – take advantage of social media like twitter, facebook, stumbleuponit, digg, etc. to network and promote your business.
  • Blogging – consider adding a blog or latest news item to keep new and fresh content on your website.

Myth #2: More is better – The idea here is that the more “stuff” I have on my page (flashing graphics, advertisement banners, blinking text, pictures, etc.), the more people will pay attention to my page. The truth is that most pages like that are simply confusing, poorly designed and annoying. Statistics show that you have probably less than 8 seconds to keep a visitor engaged. If there is too much going on, you’ve lost most. Keep it simple and fresh. Either educate yourself on how to design pages or find a professional web design company to do it for you. Either way, it is possible to have a site that is both professional and simple.


Welcome! If this is your first time reading our blog, thank you for stopping by! We share videos and blog articles about topics relating to website design, online marketing, social media, business strategies and more. We would truly be grateful if you’d share our work with your network to help others succeed in marketing their business.In order to serve business owners, we put together a FREE guide entitled 10 Critical Questions To Ask Before Hiring A Web Designer. By asking the right questions BEFORE getting your next website project started, it will make all the difference in assuring it is a success! Click Here To Download

New Website for Alive Media!

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Welcome to the latest version of AliveMediaOnline.com.  We’ve added and enhanced some our features and services.  We’re so excited to introduce the site to you and improve our services to Augusta, Aiken and the surrounding CSRA.  Here are just a few of the exciting changes we’ve added:

  • Search Engine Optimization – The days of just having a “brochure-type” website and being found on the internet are over.  With our new SEO services we can help you increase your visibility and improve your rank on search engines like Google, Yahoo and Bing.
  • Internet Marketing – We’ll help you customize a social media and internet marketing strategy.  Our solutions are scalable, and we’ll tailor a solution that works for you.
  • Mobile Website Design – iPhone, iPad, Droid or Blackberry.  Whatever your preference, chances are that people that you want to attract to your website will at some point use a mobile phone/device to find your website.  Is your site ready?
  • Increased our graphic and video design services – While we started our business focusing on website design, we’ve always provided graphic design, video editing and motion graphic services for our clients.  Do you have a design project that you need some Adobe Illustrator work done or have you been thinking about some animation or video for your website?  We can help.

Thanks for coming by and if we can help you with your website or graphic design needs, call Alive Media at 803.292.9779 or email us. You can also connect with us via Twitter or Facebook.


Welcome! If this is your first time reading our blog, thank you for stopping by! We share videos and blog articles about topics relating to website design, online marketing, social media, business strategies and more. We would truly be grateful if you’d share our work with your network to help others succeed in marketing their business.In order to serve business owners, we put together a FREE guide entitled 10 Critical Questions To Ask Before Hiring A Web Designer. By asking the right questions BEFORE getting your next website project started, it will make all the difference in assuring it is a success! Click Here To Download